Fall Classic Final Game Attracts 51M Viewers Across the US, Canada and Japanese Markets.
The thrilling extra-inning contest that saw the Dodgers overcome the Blue Jays by one run drew a total 51 million spectators across the United States, Canadian, and Japan territories. Major League Baseball stated this is the most-watched Fall Classic Game 7 since the 1991 edition showdown featuring the Twins and Atlanta Braves.
Television Ratings Details
Last Saturday’s epic game drew 27.33 million viewers on Fox Sports networks, its Spanish-language channel and Fox’s streaming platforms. Per Nielsen, it was the second highest-rated broadcast of the previous week.
It also stands as the top-rated Fall Classic matchup since the 2017 edition Game 7 involving the Los Angeles Dodgers and Astros, which drew 29.07M. This represents a 16% improvement over the previous Game 7 featuring the Washington Nationals and Houston Astros, which drew 23.19M.
In the Nielsen ratings, the sixth game ranked fourth, Game 4 was seventh, Game 5 was 8th, and the third game landed in 13th place.
Global Audience Figures
In Canada, the climactic game averaged over 11 million viewers on Sportsnet and the French TVA Sports. This was the highest-rated English-language program in Canada after the 2010 Winter Olympics.
In Japan, where the final game began at 9 PM in the local time zone, it drew 12 million. This came after the previous Friday’s Game 6 – in which Fall Classic Most Valuable Player Yoshinobu Yamamoto gave up a single run in six innings – averaged 13.1M spectators, making it the highest-rated Fall Classic matchup on a sole broadcaster in Japan.
Series Averages and Patterns
The full seven-game series drew over 15.7 million viewers on Fox, a 2% increase from last year’s Dodgers versus Yankees matchup. This marks the initial instance since 2015 and ‘16 that the World Series has seen viewership increases for two consecutive seasons.
Counting the Game 1 broadcast on the Univision network, the total American viewership reached 16.1 million. The total Fall Classic viewership in the Japanese market was 9.7 million and 8.1 million in Canada.
The complete MLB Postseason on Fox, FS1 and FS2 averaged 8.09M viewers, an eight percent increase over last year and the network’s best playoff performance after 2017.
Major League Baseball stated that the World Series was broadcast in 203 countries and territories by 44 media partners in 16 various tongues.